Rekabet- Haks\u0131z Rekabet ve Rekabet Hukuku<\/p>\n\n\n\n

Rekabet, mal ve hizmet piyasalar\u0131ndaki te\u015febb\u00fcsler aras\u0131nda \u00f6zg\u00fcrce ekonomik kararlar<\/p>\n\n\n\n

verilebilmesini sa\u011flayan yar\u0131\u015ft\u0131r. Rekabet sayesinde firmalar daha verimli olurlar ve inovasyona<\/p>\n\n\n\n

y\u00f6nelirler. Dolay\u0131s\u0131yla t\u00fcketiciler daha d\u00fc\u015f\u00fck fiyatta daha y\u00fcksek kalitede daha yeni hizmetten<\/p>\n\n\n\n

yararlan\u0131rlar. Haks\u0131z rekabet bu yar\u0131\u015f\u0131n aldat\u0131c\u0131 ve d\u00fcs\u00fcrtl\u00fck kurallar\u0131na ayk\u0131r\u0131 davran\u0131\u015flarla<\/p>\n\n\n\n

ger\u00e7ekle\u015fti\u011fi halidir.<\/p>\n\n\n\n

Rekabet Hukukunun amac\u0131 da bu mal ve hizmet piyasalar\u0131ndaki rekabeti engelleyici, bozucu veya<\/p>\n\n\n\n

k\u0131s\u0131tlay\u0131c\u0131 anla\u015fma, karar ve uygulamalar\u0131 ve piyasaya h\u00e2kim olan te\u015febb\u00fcslerin bu h\u00e2kimiyetlerini<\/p>\n\n\n\n

k\u00f6t\u00fcye kullanmalar\u0131n\u0131 \u00f6nlemek, bunun i\u00e7in gerekli d\u00fczenleme ve denetlemeleri yaparak rekabetin<\/p>\n\n\n\n

korunmas\u0131n\u0131 sa\u011flamakt\u0131r.<\/p>\n\n\n\n

E-T\u0130CARETTE HAKSIZ REKABET UYGULAMALARI<\/p>\n\n\n\n

A. \u0130STENMEYEN ELEKTRON\u0130K POSTA G\u00d6NDERMEK SURET\u0130YLE HAKSIZ REKABETTE BULUNMA<\/p>\n\n\n\n

(SPAMMING): Spam ki\u015finin r\u0131zas\u0131 d\u0131\u015f\u0131nda elektronik posta hesab\u0131na gelen e-postalard\u0131r. Spam<\/p>\n\n\n\n

yoluyla gelen reklam, tan\u0131t\u0131m vs pazarlama y\u00f6ntemleri haks\u0131z rekabet olu\u015fturur. Gerek<\/p>\n\n\n\n

t\u00fcketici gerek rakipler tazminat hakk\u0131 kazan\u0131r.<\/p>\n\n\n\n

B. \u0130NTERNET ALAN ADLARI (DOMAIN NAME) \u0130LE \u0130LG\u0130L\u0130 HAKSIZ REKABET HALLER\u0130: Alan ad\u0131, web<\/p>\n\n\n\n

sitesinin internetteki adresi ve ad\u0131d\u0131r. Rakiplerinin adresi ve ad\u0131yla ticari faaliyet y\u00fcr\u00fctme<\/p>\n\n\n\n

\u015f\u00fcphesiz ki haks\u0131z rekabete yol a\u00e7ar.<\/p>\n\n\n\n

C. METATAG (META EKLENT\u0130S\u0130 – Y\u00d6NLEND\u0130R\u0130C\u0130 KOD)KULLANARAK HAKSIZ REKABET: Metatag<\/p>\n\n\n\n

web sitelerinin bilgi ekleridir. Rakiplerinin markas\u0131n\u0131, ticaret unvan\u0131n\u0131 veya i\u015fletme ad\u0131n\u0131<\/p>\n\n\n\n

kendisine ait ya da ba\u015fkas\u0131na ait internet sitesine y\u00f6nlendirmek haks\u0131z rekabete sebep olur.<\/p>\n\n\n\n

D. HYPERLINK (L\u0130NK – \u0130L\u0130\u015e\u0130M) VE FRAME VERME (\u00c7ER\u00c7EVELEME) YOLUYLA HAKSIZ REKABET:<\/p>\n\n\n\n

\u00c7er\u00e7eveleme bir web sayfas\u0131nda birden \u00e7ok web sitesine ait sayfan\u0131n farkl\u0131 b\u00f6l\u00fcmler \u015feklinde<\/p>\n\n\n\n

g\u00f6r\u00fclebilmesine olanak sa\u011flanmas\u0131d\u0131r. Tacirler tan\u0131t\u0131m ve pazarlama amac\u0131yla sitelere<\/p>\n\n\n\n

ba\u011flant\u0131lar verebilir, d\u00fcr\u00fcstl\u00fck kural\u0131na ayk\u0131r\u0131 olarak link vermek haks\u0131z rekabete yol a\u00e7ar.<\/p>\n\n\n\n

E. WEB S\u0130TES\u0130 TASARIM VE G\u00d6RSELLER\u0130N\u0130N KULLANIMI YOLUYLA HAKSIZ REKABET: G\u00fcn\u00fcm\u00fczde<\/p>\n\n\n\n

neredeyse t\u00fcm i\u015fletmelerin bir web sitesi bulunmaktad\u0131r. Web sitesini olu\u015fturan unsurlar<\/p>\n\n\n\n

eser niteli\u011fi ta\u015f\u0131yabilirler, bu eserlerin \u00fc\u00e7\u00fcnc\u00fc bir ki\u015fi taraf\u0131ndan kullan\u0131lmas\u0131 haks\u0131z rekabet<\/p>\n\n\n\n

olu\u015fturur.<\/p>\n\n\n\n

F. REKLAM BANTLARI (BANNER) VE POP-UP REKLAMLAR YOLUYLA HAKSIZ REKABET: Reklam ve<\/p>\n\n\n\n

tan\u0131t\u0131m amac\u0131yla haz\u0131rlan\u0131p web sitesine ili\u015fitirilen bu g\u00f6rsellerdir. Bu g\u00f6rseller tan\u0131t\u0131m\u0131<\/p>\n\n\n\n

yap\u0131lan hizmeti ya da \u00fcr\u00fcn\u00fc \u00fc\u00e7\u00fcnc\u00fc bir i\u015fletmesiyle kar\u0131\u015ft\u0131r\u0131yor ya da kar\u015f\u0131la\u015ft\u0131r\u0131yorsa haks\u0131z<\/p>\n\n\n\n

rekabete neden olur.<\/p>\n\n\n\n

T\u00fcm bu haks\u0131z rekabet uygulamalar\u0131n\u0131n engellenmesi ve e-ticaretin h\u0131zla geli\u015fmeye devam etmesi i\u00e7in<\/p>\n\n\n\n

sanal d\u00fcnyada da rekabet hukuku \u00f6nemli bir yer kaplar.<\/p>\n","protected":false},"excerpt":{"rendered":"

Rekabet- Haks\u0131z Rekabet ve Rekabet Hukuku Rekabet, mal ve hizmet piyasalar\u0131ndaki te\u015febb\u00fcsler aras\u0131nda \u00f6zg\u00fcrce ekonomik kararlar verilebilmesini sa\u011flayan yar\u0131\u015ft\u0131r. Rekabet sayesinde firmalar daha verimli olurlar ve inovasyona y\u00f6nelirler. Dolay\u0131s\u0131yla t\u00fcketiciler daha d\u00fc\u015f\u00fck fiyatta daha y\u00fcksek kalitede daha yeni hizmetten yararlan\u0131rlar. Haks\u0131z rekabet bu yar\u0131\u015f\u0131n aldat\u0131c\u0131…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/583"}],"collection":[{"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=583"}],"version-history":[{"count":1,"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/583\/revisions"}],"predecessor-version":[{"id":584,"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/583\/revisions\/584"}],"wp:attachment":[{"href":"http:\/\/kahramansevindik.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=583"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}